Eruptr Values
In today’s challenging economic environment businesses need to find innovative ways to maximize their advertising marketing dollars. The uncertainty of the healthcare and business landscape forces organizations to make intelligent choices that show true ROI for their investment dollars.
Eruptr was created to specifically to tackle the challenges above. Our ’Pay for Performance‘ model means that we can only be successful when our clients are successful. This is a completely different concept that changes the face of traditional media. In addition, we take a unique ‘hand crafted’ approach to work closely with our clients during all phases and constantly optimize campaigns to deliver the best results.
Eruptr provides cost effective solutions that harness the power of online marketing to drive consumers/patients and more, while increasing engagement, conversions and ROI. Our campaigns outperform every other advertising medium and stretches your marketing dollars to yield more effective results.
The internet is the fastest growing advertising medium and our expertise with Search Engine Marketing (SEM), Search Engine Optimization (SEO), Social Marketing, Display Banner Ads and custom advertising solutions such as: Online Appointment Scheduling, Dynamic Call Number Tracking, Website Chat Functionality, Video Production, Real Time Banner Bidding Platforms provides higher engagement and more successful outcomes.
The proof, more consumers, increased sales and leverage over your competition. Eruptr gets our clients found, period!
Eruptr Clients
Eruptr was founded to provide high caliber web marketing services to several vertical markets including:
- Hospitals
- Doctors
- Political Advocacy Groups
- Political Campaigns
- Trade Associations
- Non-Profits
- Local Businesses
- National Businesses
The concept behind the company remains a pay for performance model that outperforms traditional methods of marketing like print or banner advertisement. Our relationship with Google, Facebook and Microsoft Bing/Yahoo allow us to capture almost 100% of the U.S. market search audience. We position our clients at the exact moment someone is searching for their service, product or issue.
Founders
Kevin Minnelli, CEO and Co-Founder
Kevin Minnelli is a Certified Project Manager Professional (PMP) with over 20 years of IT management and marketing experience and holds a Masters of Science from Johns Hopkins University. Prior to founding Eruptr, he worked as a consultant with Resonate Networks, an ad network in Alexandria Virginia which was formed by DDC Advocacy. His role with Resonate touched everything from campaign management and optimization to redesigning internal processes within the ad serving platform. Before Resonate, he was a senior project manager and manager of online advertising operations for Revolution Health, a Steve Case start-up in Washington DC, where he successfully designed and managed the largest health network on the web. In the past he also managed the Walt Disney online and offline marketing database, worked and successfully consulted for: USinternetworking, The National Institutes of Health, General Electric, Thomson Reuters, Citibank and Merrill Lynch. His vast consulting experiences and development and management of systems make him an excellent choice to design and manage Eruptr’s operation and optimization systems.
J.K. Lloyd, President and Co-Founder
J.K. Lloyd has over 15 years of experience in developing strategic client relationships, team management, growth strategy and bringing solutions to clients that impact their bottom line. Prior to co-founding Eruptr, J.K. was one of the first employees of RevolutionHealth.com, the fastest growing online Heath Company created by Steve Case, co-founder of AOL. He was instrumental in creating, developing and spearheading a new vertical of hospital advertising strategy, sales and revenue for the company. Prior to Revolution Health, J.K. worked for Robert Half International, publicly traded on the NYSE, with over 350 offices worldwide where he managed Robert Half Technology and Management Resources Finance Divisions. In addition, J.K. was President of TriTel Resources, a full service staffing firm; other companies range from consulting services to Healthcare. The internet is the fastest growing medium for targeting consumers and patients and J.K. is committed to helping businesses and hospitals increase awareness and revenue through online engagement.
Advisory Board
Drew Diskin
Drew Diskin, M.S. is an award-winning, Internet strategist, business development and marketing professional with nearly two decades of experience in creative, integrated marketing strategies and Web solutions. He has led multimedia initiatives with reputable organizations, such as: The Johns Hopkins Hospital and Health System, the Inova Health System, Stevens Institute of Technology, Dolce Hotels & Resorts, AOL, Universal Studios, Genentech, Jeep, as well as small and mid-sized companies. Drew has earned national achievements from the American Marketing Association, AT&T, Telly Awards, Astor Awards, along with various leadership accolades and speaking engagements on Internet strategy.